| Reporting on the new
logo, Business Line, November 3,2001, gives details as below:
New logo for Indian
intellectual property
S. Gopikrishna Warrier
CHENNAI, Nov. 2
THERE is a new symbol
for the spark of Indian genius. The Union Commerce and Industry Ministry
has launched a logo signifying `intellectual property of India', with an
aim to build up a new image and identity for the country's inventions and
innovations.
Developed by the National
Institute of Design (NID), Ahmedabad, the logo is supposed to herald the
products of Indian creativity in the global knowledge economy, according
to a Ministry official. ``We want the image to capture the spark of our
innovation.''
According to Dr Darlie
O. Koshy, Executive Director of NID, the process for developing the logo
went through many iterations. The process had the involvement from a dedicated
team from the Ministry and his Institute.
The design was selected
``since it gives a global identity and outlook'', he said. ``It connects
and shows the spark of intellect. It expands the horizon of knowledge and
our intellectual leadership.''
While the globe has been
graphically inserted in the letter `P' in the logo, the human brain and
the spark are inside the dot of the letter `i'. The logo will cover within
its ambit intellectual property in the form of patents, designs, trade
marks and geographical indications.
The logo was launched
when the Ministry started opening a series of modernised patent offices
in various cities of the country. While the New Delhi and Chennai offices
were opened in July and August respectively, offices at Kolkata and Mumbai
are in the process of being opened.
A Geographical Indications
(GI) Registry was also opened in Chennai in August. The Geographical Indication
of Goods (Registration and Protection) Act was passed by the Parliament
in December 1999. The Rules to this Act have not yet been finalised.
In addition to designing
the logo, NID is also involved with the modernisation of the offices. According
to Dr Koshy, his Institute is currently developing the Kolkata design office
and patents office.
The modernisation of the
trade marks office in Mumbai will be carried out in two stages. In the
first stage current office will be modernised. Later, a new building will
be designed. According to official sources, the effort is to overhaul the
national system for identifying and protecting intellectual property. The
Government wants to give the rightful importance to the protection of these
rights.
These efforts also includes
improving the patent office Web site. The idea is to build a new image
and ethos for intellectual property in the country. "
The real modernisation
question before the S&T and industrial community is " When will
the Indian Patents Office put its IPR documents on-line ". Any undue delay
can cause serious damage to the IPR efforts in the country, they already
facing serious challenges of the TRIPS regime.
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